GBK Journal: more revenue and retention for your school, with stronger parent connection in just
a few minutes

A printed educational tool to track child development beyond technique, strengthen the bond with families, and generate new revenue for your Kids program through profitable resale.

GBK Journal: more revenue and retention for your school, with stronger parent connection in just a few minutes

A printed educational tool to track child development beyond technique, strengthen the bond with families, and generate new revenue for your Kids program through profitable resale.

This happens in most Gracie Barra Kids programs:

You deliver serious, consistent, and pedagogical work.
But many parents don’t notice their child’s progress.

Behavior improves, but it isn’t recorded

Focus evolves, but it isn’t perceived

Discipline grows, but it isn’t documented

Character is being built, but subtle changes go unnoticed.

At the same time:

Retention drops when parents don’t perceive value

Parents want more involvement, but there are no clear guidelines

Many parents still see Jiu-Jitsu as just another sport

The problem isn’t the quality of your classes.
it’s that the child’s growth remains invisible.

The GBK Journal fills exactly this gap.

The GBK Journal is a structured pedagogical tool created to track age-appropriate Learning Objectives over time, within the Gracie Barra Body, Mind & Spirit method.

It allows schools to:
  • Make children’s Learning Objectives visible and measurable
  • Actively and purposefully engage parents
  • Reinforce the school’s educational positioning
  • Create a new revenue stream with real value
All of this without adding new classes, with just a few moments of your time.

What changes in practice for your school

Development parents can actually see

The journal records the Learning Objetives , reflections, and behavioral progress that don’t show up only through belt rank or technique.
Parents begin to see their child’s emotional, social, and physical growth.

More family engagement without overloading the staff

The GBK Journal creates clear interaction points between the child, parents, and instructors.

Stronger retention throughout the student journey

When progress is documented, celebrated, and followed, the decision to stay becomes emotionally logical.
Fewer cancellations due to lack of perceived value.

Ready to become a GB school with the GBK Journal?

GBK Journal – 10 Units

$200

$ 20 per unit

  • Free shipping
  • New revenue stream
  • Up to 33% resale margin
  • Up to $299 in potential resale revenue at the suggested resale price ($29.99)

GBK Journal – 25 Units

$450

$ 18 per unit

  • Free shipping
  • New revenue stream
  • Up to 39% resale margin
  • Up to $749 in potential resale revenue at the suggested resale price ($29.99)

GBK Journal – 50 Units

$800

$16 per unit

  • Free shipping
  • New revenue stream
  • Up to 46% resale margin
  • Up to $1.499 in potential resale revenue at the suggested resale price ($29.99)

GBK Journal – 100 Units

$1500

$15 per unit

  • Free shipping
  • New revenue stream
  • Up to 49% resale margin
  • Up to $2.999 in potential resale revenue at the suggested resale price ($29.99)

Our team is ready to connect and answer any questions you may have!

Frequently Asked Questions

What is the GBK Journal?

The GBK Journal is an educational tool designed to support the holistic development of GBK students.
It helps parents clearly see their child’s growth in discipline, focus, confidence, and character, not just techniques.

How does the GBK Journal support retention and engagement?

The journal strengthens the connection between students, parents, and instructors by making each child’s progress more visible.
This increased engagement helps reinforce the school’s educational positioning and supports long-term student retention.

Which age groups is the GBK Journal designed for?

The GBK Journal was developed specifically for Tiny Champions and Little Champions 1 students.

Will this add more work for my instructors?

No. The GBK Journal was designed to integrate naturally into the existing GBK structure.
It supports instructors with a simple framework for goal-setting and feedback, without adding extra classes or administrative burden.

All margins and revenue figures shown are estimates based on the suggested resale price.

Actual results may vary depending on final resale pricing, local taxes, demand, and individual school practices.

The Gracie Barra Institute does not guarantee resale results or profits. Figures are estimates and subject to rounding, cost variations, and pricing assumptions.